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  1. #41
    Lutze's Avatar Lutze is offline Yatta!

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    Quote Originally Posted by moto51 View Post
    I thought they'd probably be a pretty modified device.
    Looking at these pictures you can see a cable going into the case, might be for alarm, but may also be for induction charging?
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  2. #42

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    ...
    Last edited by pnau; 22nd May 2011 at 03:39 PM.

  3. #43

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    Good to see where the stock shortage went. Pfft!

  4. #44

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    Quote Originally Posted by moto51 View Post
    Where does it charge from?
    You'll see a single white cable leading to each unit. Usually it's power (and likely communications) for the iPad, but for iPhone and iPod display units it powers those devices as well. As to whether there's comms going down the cable (updates etc), I don't think wireless updates have been perfected yet.

    There's no access to the physical buttons of the info-iPad, presumably they're apps, could be web pages, but no evidence of Safari.

  5. #45
    jack112006's Avatar jack112006 is offline Thinking Different.

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    So here is the detailed post I should have written hours ago. While many people are reporting these changes as minor, they are in fact a massive shift in the way Apple Stores operate. Firstly, there are a few small changes that are purely aesthetic. The main example of this is the introduction of large, acrylic bricks which have the product at the given table's name in it.
    Besides that, all the other main changes revolve around the rollout of iPads as product info viewers, and major changes to the store layout. Firstly, the iPads. As I was purchasing an iMac today, I spent quite a while talking to a few different staff members about the changes. To them, having the iPads as product info stands was nice, but the real change to them caused by the iPads is the queue system they introduce. Now, instead of having to wait around to find a free Specialist, all you have to do is request a Specialist from an iPad at the table you are at and they will be over as soon as they can be. It even tells you what place in the queue you are. And this is where problems can come in for staff. One Specialist remarked that he is concerned that some customers may lose their patience and leave a store if they are something like 10th in line. Even worse, he said, there will always be the idiots who go around to a dozen iPads and place calls for Specialists, which will waste a lot of time for them. But all in all, he seemed positive about their introduction.

    The iPads, contrary to other reports, aren't physically different from any normal iPad 2. what is unique is the system of cables Apple has used to keep them charged. Firstly, one main cable enters the acrylic block and is then separated into two cables. The first one is a security cable, to act as further protection from theft, even though all the iPads are glued to the mounting block, and the mounting block is respectively glued to the table with very strong adhesive. The second cable is quite special. It is an ultra-thin 30 pin ribbon cable. It is tight against the iPads body in the acrylic block, and is used for charging, and I would imagine periodic device re-imaging for a new product, etc. The software on all the iPads is very special, and is set up so that the Home button is inactive. There is no way at all of activating the Home button. Trust me, I tried many different combinations of button presses that I have gained from my jailbreaking days, and I can safely say that these iPads are bulletproof, at least from a software standpoint.
    Finally, there has been a significant change to the layout of tables within the store. Personal setup tables and the like used to be minimal at Robina, around one or two. Now, about 35% of the store is devoted to setup, and it really alters the feel of the store. It makes it feel like a much more community-centered space, contrary to the showroom feel of before. All in all, I believe that the changes are mostly positive, but there are most certainly a few kinks that will need to be worked out.
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  6. #46

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    I have to agree these are big changes. Mostly to ensure customers are happy while in the store. Apple has an issue. Too many customers and too much foot traffic for the staff to handle. And they needed to come up with a solution to manage it all. And I think this is the solution. But why the cloak and dagger tactics to protect it all pre-launch? Probably cause it is a non-event for the customers. They just get more service which is good. But very important for the staff.

    But I think the curtains and nda's backfired on Apple. They did it just so the staff could be trained in peace without people wasting time leaking information that is not too important for the average joe Apple customer. But all the secrecy just made people think "hmmm Apple is up to something we'd better investigate". So their attempt to keep the preparation of this low key actually made it more watched and speculated by the public.
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  7. #47
    nibbles's Avatar nibbles is offline Holding the fort

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    They could reduce foot traffic by having more stores, one in my area would be nice, currently there are 0 and the closest is George St, Sydney.

  8. #48

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    You got a mention on the MacRumors front page Jack, along with one of your pics and MacTalk

    Details and Impressions on Apple's Retail Changes - MacRumors.com
    :P

  9. #49
    jack112006's Avatar jack112006 is offline Thinking Different.

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    Quote Originally Posted by Stez View Post
    You got a mention on the MacRumors front page Jack, along with one of your pics and MacTalk

    Details and Impressions on Apple's Retail Changes - MacRumors.com
    Just saw that then. Coincidentally, its also my birthday today, so that's a nice little present
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  10. #50
    jack112006's Avatar jack112006 is offline Thinking Different.

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    And I thought that getting my work published on MacRumors was a good birthday present. I have been talking to a few people from "The Daily" iPad publication though out today, which has resulted in the publication of a couple of the photos I took.
    Last edited by jack112006; 23rd May 2011 at 06:09 PM.
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